SF Marathon 2024 Visual Theme Guide — Wil DeBoer Design

visual designer

Front Cover.png

Table of contents.png

Theme + description.png

Theme + strategy.png

Key messages A.png

Key messages B.png

Visual Identity Color.png

Visual Identity Imagery.png

Primary Graphic Treatment.png

Secondary Graphic Treatment.png

Secondary Graphic Treatment-1.png

Digital Ads.png

Digital Ads-1.png

Webpage Hero 2.png

Webpage Hero.png

Email Hero.png

Back Cover.png

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Front Cover.png

Table of contents.png

Theme + description.png

Theme + strategy.png

Key messages A.png

Key messages B.png

Visual Identity Color.png

Visual Identity Imagery.png

Primary Graphic Treatment.png

Secondary Graphic Treatment.png

Secondary Graphic Treatment-1.png

Digital Ads.png

Digital Ads-1.png

Webpage Hero 2.png

Webpage Hero.png

Some concept explorations for cover and table of contents as well as overall document layout and esthetic which was simple, straightforward and clean.